POCO is breaking the trend of flagship phone prices as they launch their latest powerhouse smartphone, the POCO F7 Ultra. As always, the company believes that price shouldn… Keep reading
POCO is breaking the trend of flagship phone prices as they launch their latest powerhouse smartphone, the POCO F7 Ultra. As always, the company believes that price shouldn't be the basis for a premium experience and top-notch performance. To prove that, POCO is leveling up the competition by bringing their first-ever Ultra device, powered by one of Qualcomm's top-of-the-line processors, the Snapdragon 8 Elite chipset. It also features a premium AMOLED display with a 2K resolution, a 120Hz refresh rate, and an ultrasonic fingerprint scanner.
With that, it's easy to say that this phone offers top-tier performance and features, considering that it has the same chipset as the Samsung Galaxy S25 Ultra. But don't be surprised—it is rumored that you can get it for only half the price of Samsung's latest flagship phone.
POCO F7 Ultra Flagship Features
With Qualcomm’s Snapdragon 8 Elite chipset, the phone scores a remarkable 2.84 million points on the AnTuTu benchmark. The results show that it is significantly ahead of the Samsung Galaxy S25 Ultra, which scores 2.4 million points. But it’s not just about benchmark results—it also reflects how the chipset performs under heavy usage and what it is capable of.
The Snapdragon 8 Elite features a dual-core 4.32GHz CPU built on a second-generation 3nm process, delivering a 45% boost in performance while reducing power consumption by 52%. The Adreno 830 GPU further enhances graphics performance by 44%, cuts power consumption by 46%, and increases dedicated memory by 300%.
Here's more, the Snapdragon 8 Elite enhances AI performance by 105%, making it more efficient and faster in handling AI tasks, thanks to the integration of an 80 TOPS NPU. Additionally, task handling has been improved, and gaming on the POCO F7 Ultra is further optimized with WildBoost Optimization 4.0, enhancing both performance and power efficiency.
Gaming enthusiasts can also take advantage of the D7 independent graphics chip to elevate their gameplay to the next level. By enabling Smart Frame Rate and Super Resolution, you can achieve up to 120fps in PUBG for a PC-like gaming experience. Additionally, the Game HDR feature enhances graphics in visually demanding games like Genshin Impact and APEX, making colors appear more vibrant, futuristic, and cinematic.
To deliver a well-rounded flagship experience, the POCO F7 Ultra is equipped with a 50MP triple-camera setup featuring OIS (Optical Image Stabilization), a 60mm telephoto lens, and POCO's AI computational photography platform. These features provide the flexibility to seamlessly capture macro, portrait, landscape, and other real-world scenarios.
The 20x UltraZoom Beta Mode helps you capture distant scenes without sacrificing photo quality. Meanwhile, UltraSnap supports up to 150fps for continuous shooting, providing clear shots—perfect for sports and fast-moving object photography.
Creators will also love the macro functionality of the POCO F7 Ultra. POCO has successfully solved the light blockage issue common in camera phones by implementing a 10cm focus distance. Additionally, a unique background blur algorithm enhances the natural look of images, creating stunning depth-of-field effects.
In terms of display, the POCO F7 Ultra features an impressive 6.7-inch Flow AMOLED screen with a 2K resolution. It boasts a peak brightness of 3,200 nits and an adaptive 120Hz refresh rate, along with low blue light certification from TÜV Rheinland, ensuring eye protection without compromising visual clarity—even under direct sunlight.
The POCO F7 Ultra features industry-leading drop-resistant POCO Shield Glass, which competes with Corning Gorilla Glass Victus 3 to ensure the phone's durability. It has an IP68 flagship level dust and water resistance rating, for more safety during outdoor and adventure use.
When it comes to power, the POCO F7 Ultra is equipped with a 5,000mAh battery that supports 120W wired fast charging, allowing it to charge to 100% in just 34 minutes. It also features 50W wireless charging, ensuring convenience in any situation. Even after 1,600 full charge cycles, the battery retains over 80% of its capacity, far exceeding industry standards.
When it comes to design, the POCO F7 Ultra redefines "elegant performance" with its quad-curved glass body and aerospace-grade aluminum alloy frame. The smooth R-corner transitions and dual-texture matte-and-glossy back panel add a refined touch. Additionally, the hidden microphone and infrared sensor at the top help streamline the bezels and prevent dust accumulation.
Price and verdict
With all the flagship features of the POCO F7 Ultra, it challenges us to rethink—do we need a flagship phone, or a flagship all-rounder? Are we paying for performance, experience, and cutting-edge technology, or simply choosing a brand name out of habit?
Order POCO F7 Ultra and POCO X7 Pro via official stores:
Lazada: POCO F7 Ultra | Lazada PH
Shopee: POCO F7 Ultra | Shopee Philippines
While well-known brands may feel like a safe option for some users, everyone deserves the POCO F7 Ultra. You don’t need to spend $1,200 on a phone—and you might realize why during the March 27 launch event for the POCO F7 series.
Comments